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8:24pm January 10, 2015

awesome-women:

SheNative is a socially driven handbag & accessories company dedicated to empowering Indigenous women, positively impacting the way they are represented in the media, and changing how they are perceived by the rest of the world.

Devon Fiddler, Founder & Chief Changemaker of SheNative is an Indigenous woman of the Waterhen Lake First Nation in Saskatchewan, Canada. She founded SheNative with a mission to inspire Native Women and girls to see themselves differently.

“I grew up a shy, timid Native girl, not having the best childhood experience with so much external negativity due to who I was, right down to the colour of my skin. I’ve since realized that I didn’t have to be who I was expected to be, and I could be whoever I wanted! So, I did it!”

Devon recognized a common problem based on her own personal experiences and those of her friends, family and other Native women around her. She recognized the need for change, and started looking for a way to help other woman and girls, to tell them that it’s okay to be amazing and pursue their passions. And so, SheNative was born. Devon recognized that changing the way Native women perceive themselves will start a chain reaction of empowerment, encouraging these women to provoke a positive change in public perceptions.

SheNative is currently at $9,700 (65% of their $15,000 goal) with 7 days left in the campaign. Jump on board now and help them make it!

Notes:
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